SOCIAL MEDIA MARKETING
The term social media marketing (SMM) refers to the use of social media and social networks to market a company’s products and services. Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone.
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1 . Positioning And Competitive Strategy Activity Inside -
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2 .Traditional Marketing vs Web Marketing
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3 . Objectives Target and Segmentation
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4 . Market Analysis
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5 . Social Media Sites as Opportunities
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6 . Social Media Site as Threats Activity Inside
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7 . Choose your Social Media Channels
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8 . Plan your Social Media Strategy Bonus Templates Inside
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9 . The Basics of Facebook
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10 . Master Facebook s Insights Panel
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11 . Understand Facebook s Edge Rank Activity Inside
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12 . Create a Facebook Ad
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13 . Use Facebook Groups for Lead Generation Activity Inside
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14 . The Basics of Twitter
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15 . Find potential Customers on Twitter
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16 . Build your Twitter Audience Activity Inside
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17 . Optimize your Efforts with Tweetdeck
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18 . Introduction to Twitter Ads
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19 . The Basics of Instagram Activity Inside
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20 . Find potential Customers on Instagram Activity Inside
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21 . Build your Instagram Audience
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22 . Monetize your Instagram Activity
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23 . Generate new Leads on Niche Social Media Sites Activity Inside
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24 . Case Study The Dark Knight Rises
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25 . Create an Analytics Report Activity Plus Bonus Template Inside
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26. Useful tools
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27 . Monetize your Blogging Activity Activity Inside
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28. Build your E mail List
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29 . Create Content with a Purpose
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30 .The fundamentals of Blogging
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31 . Moderate Activity Inside
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32. Engage your Audience
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33 . Empower your Audience
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34 . The Basics of Community Management
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