MARKETING STRATEGY
- Description
- Curriculum
- Reviews
A marketing strategy refers to a business’s overall game plan for reaching prospective consumers and turning them into customers of their products or services. A marketing strategy contains the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements.
PART 1
PART 2
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6
1 Intro to building your strategy -
7
2 What pain do you solve
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8
3 Finding the complainy people
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9
4 DEMO Finding the complainy people
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10
5 Conversing with the complainy people
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11
6 Intro to Twitter & why we use it
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12
7 Topicality on Twitter
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13
8 Competitors on Twitter
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14
9 Locating forums & like minded communities
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15
10 Messaging on forums
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16
11 Spreading the word on Slack
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17
12 The wonderful world of Reddit
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18
13 Facebook & LinkedIn sharing
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19
14 Using your network to announce your new business
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20
15 DEMO Writing an email to your network
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21
16 Events & meetups
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22
17 Emerging platforms How to tell which platform is worth trying
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23
You've Done It! 12 Key Takeaways from This Course
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Course details
Duration
3 HOURS
Lectures
23
Level
Advanced
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