LANDING PAGES
In digital marketing, a landing page is a standalone web page, created specifically for a marketing or advertising campaign. It’s where a visitor “lands” after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web.
Unlike web pages, which typically have many goals and encourage exploration, landing pages are designed with a single focus or goal, known as a call to action (or CTA, for short).
It’s this focus that makes landing pages the best option for increasing the conversion rates of your marketing campaigns and lowering your cost of acquiring a lead or sale.
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1 Landing pages and how they work -
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2 Examples of landing pages
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3 Landing pages Five do's and dont's
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4 Practice let s create a landing page 1
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5 Practice let s create a landing page 2
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6 White papers
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7 How to create white papers
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7 How to create white papers
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8 E books
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9 How to create e books
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10 Email courses
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11 How to create email courses
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12 Webinars
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13 How to create webinars
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